Rated 5.00 out of 5 based on 2 customer ratings
(2 customer reviews)

Know your Competitors and be the best!

Competitor Analysis is knowing how your competitors do things.  It is knowing how you compare to them so that you can improve and pitch your business to maximise your competitive edge.

Competitor analysis is hard to do from inside your business.  Maybe you are too busy or it is difficult to get prices on products because your competitors do not publish them.  Sometimes, it can be difficult to remain detached or really identify how well you are communicating your Unique Selling Point (USP).    When you purchase a Competitor Analysis from SkillsforSale, unbiased and experienced advisers will carry out the research on your behalf.

The Competitor Analysis can focus on your website, your social media presence, the way in which enquiries are handled or particular  aspect of your product or service.   Call now to discuss what you would like to know about your competitors.  Tel. 01373 800888.

This product will be delivered by:

An ‘Experienced in the field’ adviser



 Carrying out the Competitor Analysis

The overall aim of the Competitor Analysis is to give you information that you can use to improve your competitive edge in business.  So, you may want to use the information to drive improvements on your website or upgrade social media marketing. Maybe it will give you information to help your sales people better handle price or quality objections.  Perhaps the Competitor Analysis will inspire you to make changes to your service or delivery.  When you buy a Competitor Analysis, you will be invited to complete an initial questionnaire to ensure that the analysis meets your needs.

The Competitor Analysis is a stand alone product but can contribute to the development of a sales and marketing plan  or the development of social media  strategy and help you to pitch your prices correctly.

An Adviser will carry out a Competitor Analysis to:-

  • Review 1, 3 or 5 competitors or any multiple of these..
  • Evaluate and compare competitors’ websites to yours  in terms of visual appeal, ease of navigation, calls to action, and USP.
  • Evaluate a specific product  of your business against a comparable product of your competitors .
  • Compare the marketing messages and USP of your business and your competitors.
  • Carry out a telephone enquiry to your competitors and report on how the call is handled.
  • Prepare a Competitor Analysis report inclusive of evidence with suggestions for improvement.


  • A fresh and independent understanding of how your website compares to those of your competitors.
  • An unbiased view on your strengths and weaknesses against those of the competition.
  • A perspective on changes that you can make to your website/presentation to improve your competitive advantage.
  • An understanding of how to exploit your competitor’s weaknesses and close a sale.
  • Factual information about your competitors’ prices, service delivery and the way in which your competitors handle enquiries.
  • Ideas about how to differentiate your business from the competition

Call now, to discuss what you would like to know about your competitors. Tel. 01373 800800 or email enquiries@skillsforsale.uk

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Additional information

Number of Competitors

1 competitor, 3 competitors, 5 competitors

2 reviews for Competitor Analysis

  1. Rated 5 out of 5

    Nicki Cooper (verified owner)

    Cherry carried out a Competitor Analysis for us recently and I was very impressed. She understood our business quickly, grasped the key motivators for the exercise very well and the end report was extremely thorough. She also made many suggestions about how we could improve our performance against our competitors which were very insightful. I would definitely recommend Skills For Sale.

  2. Rated 5 out of 5

    Barrie Smale (verified owner)

    Cherry has produced an extremely useful competitor analysis for us. The project was carefully scoped to understand our business and what we needed to achieve. The final report was very detailed and, importantly, very candid. We knew that we needed an independent critical review to help us position ourselves more effectively against our competitors. Within days of receiving the report we were implementing many of Cherry’s recommendations, such as significant changes to our website. We have since decided to continue working with Cherry for some follow up work. Great value, and I would definitely recommend Skills For Sale.

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